‘Barbie’ is just the beginning: How big brands are using Hollywood to get their message out by pouring money into film and TV production
As studios cut back on spending and strikes halt production, Hollywood can take heart: brands are coming to the…
As studios cut back on spending and strikes halt production, Hollywood can take heart: brands are coming to the…
Patrick Trousdale had the opportunity to observe the media industry up close while working as an investment banker at…
Speaking to Wall Street analysts on Salesforce’s second-quarter earnings call on Wednesday, CEO Marc Benioff took a strange turn…
“Barbie” may be the summer movie, but many other major brands are getting serious about producing Hollywood-style entertainment. They…
Publisher-focused adtech firms that previously collaborated with The Trade Desk, which helps advertisers buy digital ads, are now competitors….
Self-published authors don’t need a novel idea or even to write their own books. Chris Rawson and Angelina Stanzione,…
This first-person as-told-to story is based on an August interview with Jasmine Paige Moore, a TikTok and Instagram content…
With mortgage rates back above 7% and home prices remaining high, now is not the best time to purchase…
Salesforce exceeded its profit margin targets in the second quarter, ahead of schedule, and CEO Marc Benioff attributes the…
Former colleagues and acquaintances told Insider that Mark Thompson, the newly appointed chairman and CEO of CNN, will bring…