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Brands are joining the chorus of content creators and producers demanding more audience data from Hollywood’s entertainment behemoths. Blue-chip…
When mortgage rates are high and home prices are high, the real estate market may appear less appealing. However,…
Not only Mattel, but many other major corporations are turning to Hollywood-style films to reach consumers who are increasingly…
BeReal, a French photo-sharing app startup, is about to make its first marketing hire, but social-media experts say it…
California Forever investors promise environmental stewardship, walkable neighborhoods in Solano County acreage A group of ultra-wealthy Silicon Valley investors…
As studios cut back on spending and strikes halt production, Hollywood can take heart: brands are coming to the…
Patrick Trousdale had the opportunity to observe the media industry up close while working as an investment banker at…
Speaking to Wall Street analysts on Salesforce’s second-quarter earnings call on Wednesday, CEO Marc Benioff took a strange turn…
“Barbie” may be the summer movie, but many other major brands are getting serious about producing Hollywood-style entertainment. They…