This startup wants to turn vet care into a subscription. Check out the 18-slide pitch deck Creature Comforts used to raise $8.5 million.

• Creature Comforts, a startup that wants to improve veterinary care, just raised $8.5 million.
• The London-based startup, cofounded by former Yopa CEO Daniel Attia, plans to open two clinics.
• It plans to turn vet care into a subscription with owners able to access 24/7 telehealth care for pets.

Creature Comforts, a startup seeking to significantly improve veterinary care, has raised $8.5 million in new funding.

The London-based startup, which was founded this year, intends to open two veterinary clinics in the city by the beginning of 2024 as part of an offering that will provide customers with vet care on a subscription basis. Users will have access to 24/7 telehealth care for pets via its app for £20 (approximately $24.40) per month, as well as a variety of consultations, check-ups, and costs such as dental care and vaccinations.

“After getting dogs during Covid I was struck by how difficult it was to get appointments and quality service,” Attia said in an interview with Insider. “We saw an opportunity to make an archaic industry more efficient and transparent in pricing.” Many itinerary practices are underfunded, but we like the margins and the fact that people get into the business because they love animals.”

Along with the launch of its app, which allows users to access veterinary care, Creature Comforts plans to open two locations in London early next year, one of which will be in the exclusive St John’s Wood neighborhood. Users will be able to access licensed veterinarians through the company’s app to assist with preventative care.

Torch Capital, Hanaco VC, and Boost Capital Partners led the round, with Active Partners, Initial Capital, and Vet One also participating. “Both of us founders have a great track record, which helps in this market, and we have relationships with all of our investors,” Attia, who previously founded Yopa, added.

“This is a business model which is doing really well in the US, we have a great team and we’re using tech to try to catch the customer experience up to where it should be in this country.”The funds will also be used to expand the company’s tech team and veterinary operations.